Or is it really? I wrote about this Sex and Tech survey on another blog but have a bit more freedom here to focus on my personal reaction. Surveys like these are very important and hopefully the information derived can influence public health messages, school prevention programming and ideally, the behavior of hormonally raging teens with their cell phones and online profiles. Yet, I must confess that I found the study summary devoid of context and feel conflicted about the sponsorship. Ok, many teens are sending nude or semi-nude photos or sending sexually provocative flirtations with a disregard to the potential of exposure to many unintended recipients (like the whole 9th grade). Yet, the cultural milieu for today's youth is rampant with sexual images and the sexualization of ever-younger kids. Children under age five are exposed to dolls with belly shirts and low cut outfits and superhero figures bulked up to the max with exaggerated musculature. TV shows and movies abound for the under 13 crowd that are sexually explicit -- and continue to reinforce the rather boring fairly tale scenarios of the dashing prince rescuing the damsel in distress. Really, nothing much has changed thematically since I was a child; it's just that the sheer amount of media has increased and venues have multiplied. And there is little by way on the value of sexual health, maturity and enjoyment. Instead the public casts a judgmental eye and horrified cry at underage sexual acting out over the web and cell phones. The MSNBC interview about the survey has one of the sponsors remarking, "even the nice girls" are doing it. (We've heard that line before.)
Sponsors The National Campaign holds a very important mission to reach out to youth, parents and communities to educate about pregnancy and prevent unplanned pregnancies. That's a tough calling especially given the recent political climate of abstinence-only educational programming -- a noble but unrealistic effort. Consider that the there was a recent spike in the frequency of unplanned teen pregnancies. I can understand why the Nat'l Campaign would partner with CosmoGirl, a savvy teen publication, to sponsor a survey. Kids would be more likely to respond to the slick verses the staid. With that said, just take a look at CosmoGirl or its online version. It's got sex written all over it. Or, it's online blog called, The Daily Kiss. The daily kiss? What's the underlying message in that title? Nothing against the blog itself -- the post on the Sex and Tech survey was chock full of links. The rest of the site is what you would imagine for contemporary teen fashion, fame and fluff. But here's the inherent conflict for me: if you want to reach teens you need to meet them where they are at. That means arriving at the doorstep of hot brands -- like the Abercrombies, with poster size images of young lads with bare chests and girls with pouty lips. It's tough line to tow for public health initiatives. But it has to be done.


